As you know a
perfectly designed landing page can convert your targeted visitors to your
potential buyers in a much better rate than any other landing page designed
poorly. An ideally designed landing page attracts visitors’ attention and
inspires them to click on a particular link or banner and to become a
prospective client for the particular product placed on promotion.
Now our task is to understand the integral factors required to make an ideal design of a perfect landing page. Here we go.
While checking many different online manuals about designing landing pages, I have found many complex patterns, that I don’t really find truly valuable all the time. In fact, simplicity rules when you design a landing page. So the first thing that should be taken care is short and concise writing. No one has much time to spend on your site to read jargons or irrelevant writings.
Always remember that you are not selling through your sales page. But what you are doing is to PREsell the product of the merchant. So your writing must reflect the same tone of PREselling, but not selling actually. So don’t take the responsibility of selling a product and stick to your promotional conversation.
You must understand that people just become skeptic enough if they find boring information in a landing page. Rather you should know how to communicate with your readers. Be simple in your approach and write as if you are talking to your readers.
In order to convert into buyers, your readers need some eye-soothing visuals. Don’t give craps, but the relevant images in support of your product.
Your landing page is your marketing copy for a particular product. Here the keyword is ‘a particular product’. Don’t make your readers confused. Too much of anything is good for nothing. If you have more than one product for promotion, you need to design separate landing page for each of them.
A good header is important. Use of bullets to draw attention is always appreciated. Make the important texts, like download, price in bold and bigger fonts, but too much bigger fonts really distracts
Now our task is to understand the integral factors required to make an ideal design of a perfect landing page. Here we go.
While checking many different online manuals about designing landing pages, I have found many complex patterns, that I don’t really find truly valuable all the time. In fact, simplicity rules when you design a landing page. So the first thing that should be taken care is short and concise writing. No one has much time to spend on your site to read jargons or irrelevant writings.
Always remember that you are not selling through your sales page. But what you are doing is to PREsell the product of the merchant. So your writing must reflect the same tone of PREselling, but not selling actually. So don’t take the responsibility of selling a product and stick to your promotional conversation.
You must understand that people just become skeptic enough if they find boring information in a landing page. Rather you should know how to communicate with your readers. Be simple in your approach and write as if you are talking to your readers.
In order to convert into buyers, your readers need some eye-soothing visuals. Don’t give craps, but the relevant images in support of your product.
Your landing page is your marketing copy for a particular product. Here the keyword is ‘a particular product’. Don’t make your readers confused. Too much of anything is good for nothing. If you have more than one product for promotion, you need to design separate landing page for each of them.
A good header is important. Use of bullets to draw attention is always appreciated. Make the important texts, like download, price in bold and bigger fonts, but too much bigger fonts really distracts
